What you see is pretty much what you get! A quick and easy way to freshen up your Zipps! The application is efficient and the decals are cut to make getting them straight as stress-free as possible: The shape of the application tape matches the radius of the rim. Most rims I've seen have just enough evidence of the original decals to also help in lining things up.
2 full wheels took me about 45 minutes start to finish. The colors are very vibrant and the green happened to match the green on my Cannonade frame to a T!