I have a bigger version of this soft coolers which I find pretty useful and decide to get a smaller version for short trips or picnics. That way I don't have that much empty space in the unit. Comes pretty handy

It's durable, easy to clean, and holds plenty of snacks and beer -- what's not to love!

Carry this as my lunchbox. Perfect!

The Sixer cooler is the perfect cooler to take to a friend's house, the pool, or anywhere that you need 12 cans or less. It is also a great lunch box. It holds a six pack of bottles with generous ice, hence the name "sixer." I can fit 12 cans with some ice in a pinch. The outside of the cooler is durable and it doesn't leak either. It does an impressive job keeping items cold. I'd put it up against any competition in its price range. It also has a shoulder carry strap, large back pocket for your cell phone, coozies, or keys and comes with a bottle opener. This cooler is a great bang for your buck and is a great gift for anyone who needs a personal cooler.

Good weight, durable hemp material, holds two growlers/12 pack of cans or food, easy to clean, and fits nicely in large frame packs.

Bought this to pack my lunch for work. Great size. keeps my food cool. Comes with a bottle opener and outside pocket for extra stuff.

I bought this cooler as a way to bring some nicer food out to the crag (and leave behind the world of bars) and it's awesome! It's the perfect little size to either throw in the top of my bag or just sling over my shoulder. I can easily fit two lunches and some snacks in there and still have room for an ice pack. I bought the hemp color which looks great and has a nice hemp like texture to it. Overall I'm very happy I got this little cooler!

For me this size works great because I use to take lunch to work and have plenty of room to store what I need. On the weekend it carries all my beer when I go out to my buddy's house.

I use this cooler to take to work, and it has worked great at keeping my lunch nice and cool all day. It would also be perfect to take on the road or trail with a couple sandwiches and brews. The bottle opener is a nice touch!

I'm so happy with this cooler. Just the right size for a weekend out. Comes with a bottle opener as well.

Use every day to bring my lunch to work and it's great! Big for a lunch box, but not to big. I like the extra room in case I have an extra big meal, or in case your bringing lunch for your buddy too :)

I bought this before I went on a little road trip with my kids. It worked perfectly and kept everything organized. I put in a couple ice packs to keep some things cold. And the strap makes it easy to carry around. Looking forward to hauling a six pack in it as well.

I eat a lot so this makes for the perfect every day lunch box. It also fits a six pack nicely so it also works out great for weekend adventures.

This is a great little cooler, very versatile. I always throw my 2lb Yeti ice block in here. Fits great with a 6 pack. I also use it as a lunch box of sorts. Holds the Yeti 2 pounder as well as one 4, one 2, and one 1 Lifefactory cups. I personally went with the Hemp option. Looks great and seems to be quite durable.

I carry my lunch, camera,charging cables,gloves, etc in this reasonably stylish shoulder bag. The side pocket works good for tablet,envelopes, etc. I like the fact that the insulation acts as extra padding to protect my camera.Seems to be a high quality product.Bag retains it's shape when empty and will stand on it's flat bottom. Wide mouth opening makes for easy access.

For a soft cooler it does a pretty good job. Fits a decent amount of stuff for 1 person or 2. Good quality for the price point.