Keeping Things Cool.

You might be experiencing the hottest summer your area's seen in years, but that's not going to keep you from your favorite fishing spots. Keep cool with the Columbia Men's PFG Zero Rules Long-Sleeve Shirt. Constructed with sweat-activated cooling fabric, this performance shirt concentrates a cooling agent next to your skin which capitalizes on your sweat to keep the fabric (and you) cool as you cast under the beating sun.

  • Keep cool as you fish under the summer sun with this shirt
  • Omni-Freeze Zero fabric provides sweat-activated cooling
  • Omni-Wick technology actively breathes and manages moisture
  • Omni-Shade technology provides UPF 30 sun protection
  • Antimicrobial treatment inhibits odor-causing bacteria
  • Reviews
  • Q & A

Bought for my Dad

  • Familiarity: I gave it as a gift but have feedback to share
  • Fit: True to size
  • Size Bought: Medium

I gave this to my Dad for Father's Day and he loves it. He works outside in the extreme heat and humidty of Houston, Texas and this shirt has exceeded his expectations so much I go thim 2 more! It fit him really well.

Great Versatile Shirt

  • Familiarity: I've used it several times
  • Fit: True to size
  • Size Bought: Large

This is a great do it all summer shirt. Blocks the sun, dries quickly, and is a pretty reasonable price. I love it for hiking, fishing, and doing chores around the yard.

White isn't white

  • Familiarity: I returned this product before using it
  • Fit: True to size
  • Size Bought: Large

I ordered the white version, but really the shirt is a sickly blue - ok hospital baby blue in white. Not something I would wear, and I'm not that picky about color. The picture shows white, but it isn't.